SportsEngine Inc., an NBC Sports Group company and the leading youth sports technology provider, announced today it has partnered with USA Softball, the national governing body of softball in the United States. The partnership makes SportsEngine the Exclusive Club Management Technology Provider of USA Softball, which boasts over 160,000 teams today, representing a membership of more than four million.
With the formation of this partnership, SportsEngine will provide USA Softball clubs and leagues with brand consistent websites, powerful team management, advanced financial management solutions, along with fundraising tools through RallyMe, SportsEngine’s sport-specific fundraising platform. These technology services will support USA Softball in achieving its vision and mission of being the standard of excellence in softball by providing opportunities for participation and the best experience for those involved.
“We look forward to introducing SportsEngine’s league and team management services to USA Softball’s membership,” said USA Softball Executive Director, Craig Cress. “This partnership allows us to provide our membership with affordable and easy-to-use technology in an ever-increasing digital age. The features that teams, parents, leagues and fans will experience through SportsEngine’s platform are second-to-none.”
More than 1 million teams, leagues and clubs use SportsEngine to run their website, tournaments, leagues, online registration and mobile apps. Through these applications, sports teams, clubs and leagues are able to drastically reduce the time they spend on administration and communication, allowing them to focus more time on developing their athletes.
“As softball is reintroduced to the Olympic program in 2020, the time is now to elevate the visibility and invest in the growth of the sport,” said Travis Shives, Vice President of Sports at SportsEngine. “We’re thrilled to partner with USA Softball to accomplish this shared goal as well as create and deliver incredible experiences for teams, parents, athletes, volunteers, and fans using SportsEngine. It’s exciting when our mission, vision, and values completely align with an organization as they do with USA Softball and we can’t wait to get started.”