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SportsEngine Partners With Shotzoom’S Coaching Software Coachnow

September 12, 2018 | 1 minute, 47 seconds read

SportsEngine Inc., an NBC Sports Group company and the leading youth sports technology provider, today announced a partnership with Shotzoom to integrate and market Shotzoom’s CoachNow platform, the leading all-in-one coaching platform that uses analysis, progress tracking, and engagement to improve the way coaches develop athletes. The partnership allows SportsEngine coaches with access to CoachNow’s platform to improve connectivity, engagement, and quality of training for their players and parents.

The partnership with CoachNow is part of SportsEngine’s ongoing commitment to provide value-added benefits along with its suite of solutions for local youth sports clubs and leagues. CoachNow replaces group texting, email blasts, and the burden of team administration. Tasks that took coaches hours will now happen in minutes. CoachNow’s all-in-one coaching tools now include integrated rosters from SportsEngine for coaches who want to import their athletes and teams information directly into CoachNow.

“Coaches hold a huge responsibility in the lives of young players they instruct,” said Rick Ehrman, Vice President of Business Development, SportsEngine. “For CoachNow to have all of your coaching tools in one place - analysis, progress tracking, and engagement - is a huge benefit to all SportsEngine coaches, parents, and players as we strive to continue improving and developing young athletes.”

“We know coaching is much more than just being a coach. It’s being a mentor, a teacher, and a role model for athletes,” said Ben Addoms, CEO, Shotzoom Software. “Our purpose is making coaches lives easier and giving them all the tools they need to fulfill their passion for developing their teams and athletes. Our partnership with SportsEngine makes sense because we share a commitment to the growth and health of youth sports. We see this as another important step in helping committed coaches make a difference in the sport they love and for the athletes they coach.”

More than one million teams, leagues and clubs use SportsEngine to run their website, tournaments, leagues, online registration and mobile apps. Through these applications, sports teams, clubs and leagues are able to drastically reduce the time they spend on administration and communication, allowing them to focus more time on developing their athletes.

About SportsEngine, Inc.

Helping the world play smarter and live more, SportsEngine, Inc., an NBC Sports Group company, is the leading provider of sport relationship management software serving millions of coaches, parents, athletes, clubs, leagues, governing bodies, and associations. SportsEngine helps sports organizations around the globe reduce the time they spend on administrative tasks, and enables them to focus more on developing their athletes, providing safe experiences, and furthering the love of sport. Learn more at:,, or